The 30 Extraordinary Benefits of Leasing

Online Course | Duration: 30 min

Just as Winning With Leasing! is a must for all leasing companies, this course is a must for all those who offer FMV leases. It quickly reveals the differences between capital and FMV leases and delves into the 30 benefits that FMV leases offer. 

It can (and should) be used as a presentation for customers to open their eyes to the astounding benefits of FMV leases. It should also be offered to internal marketing and sales personnel. Once they grasp the FMV benefits, they will be able to substantially enhance their marketing collateral and their customer sales pitches. 

Participants Will Be Able To: 

  • Appreciate the significant role that leasing plays. 

  • Distinguish between the two types of leases. 

  • Understand the tax and accounting impact of FMV leases. 

  • Grasp the powerful benefits offered by FMV leases. 

  • Conclude that leasing is the matchless mode of acquisition. 

Significance of Leasing

  • Statistical perspective 

Understanding Leases

  • The two types of leases 

  • A comparison 

  • Illustrating the difference 

  • Accounting and tax treatment 

The Power of Leasing

  • Motivations to lease 

  • Cash flow 

  • Taxation 

  • Financial reporting 

  • Hedge against obsolescence 

  • Flexibility and convenience 

  • Financial

Course Overview

Conclusion

  • A summary of benefits 

  • The matchless mode of acquisition

Management Strategies for Success

Online Course | Duration: 50 min

External influences and internal managerial strategies affect the direction of all industries— including equipment leasing. The former is mostly out of our control. The latter comes from learning, experience, and wisdom. 

While artificial intelligence and financial technology are in vogue (and rightly so!), too often we overlook the basics. Numerous industry surveys conclude that two strategies are key to our success: 1) a customer-centric approach, and 2) business differentiation. In this course, participants will understand and learn to apply these simple strategies to win customers and outsmart competition.

Participants Will Be Able To: 

  • Use two of five external drivers to your company’s advantage. 

  • Determine which managerial strategies are best to focus on. 

  • Understand how best to gauge customer needs in delivering the most appropriate solution. 

  • Differentiate your product to preserve margins. 

  • Implement strategies from those who have outperformed and those who have failed.

Industry Overview

  • Global perspective 

  • Learning from leasing’s evolution 

Drivers and Motivators

  • Five external drivers 

  • Character of the marketplace 

  • Management focus 

Enhancing Sales and Profit

  • Two types of customers 

  • Benefits of leasing—a complete list 

  • A template to gauge customer needs 

  • Countering common objections 

Course Overview

Significance of Business Differentiation

  • Remedying a buyer’s market 

  • Profiting from niches 

  • Differentiating products 

  • Keys to success 

  • What makes a few outperform 

  • What causes failure 

Outsmarting Competition

  • Gaining competitive advantages 

  • Qualities of the ideal lessor 

  • Adding value 

Conclusion

  • Winning the customer and outsmarting competition 

Profiting from Vendor Leasing Programs

Online Course | Duration: 45 min

Vendor leasing programs are a significant source of originations for independent and bank-based equipment finance companies. To garner these coveted programs, lessors need to fully grasp varied vendor motivations—particularly when vendors seek to benefit from immediate revenue recognition while reaping the rewards of third-party leasing programs. This course will allow participants to implement two approaches toward such mutual benefit. 

Participants will learn all the steps involved in vendor leasing from selecting the right vendor to mitigating varied program risks. They will learn the compelling reasons why vendors should not offer lease financing directly. 

Participants Will Be Able To: 

  • Understand vendor motivations in utilizing lease financing. 

  • Learn to dissuade vendors from offering leasing directly. 

  • Navigate complex revenue recognition issues toward mutual benefit. 

  • Undertake appropriate due diligence in selecting vendors. 

  • Mitigate program risks using approaches acceptable to vendors.

Overview

  • The three types of originations 

  • Definition of vendor leasing 

Understanding Vendor Motivations

  • Market control 

  • Market enhancement 

  • Ancillary income 

  • Revenue recognition 

  • Lessor opportunities 

Types of Programs

  • Referral 

  • Third party 

  • Private label 

  • Joint ventures 

  • Choosing the best program 

Course Overview

Benefits to the Parties

  • Lessor 

  • Vendor 

  • Customer 

Selecting the Right Vendor

  • Desired vendor qualities 

  • Appropriate due diligence 

  • Responsibilities of the parties 

  • Elements of the agreement 

Program Risks & Mitigants

  • Credit risk 

  • Asset risk 

  • Vendor performance risk 

Summary

  • Making it happen! 

Accounting for Leases: A Customer Perspective

Online Course | Duration: 40 min

Lease accounting can be so complex and cumbersome that even accountants have difficulty understanding its intricacies! While salespeople don’t need to grasp every accounting complexity, they must understand how leases are booked and the impact that has on their customer’s financial statements. 

Instead of struggling through 191 pages of the accounting pronouncement, participants learn in 40 minutes everything they need to engage customers in a meaningful conversation. They will understand the correlation between marketplace products and their accounting treatment which ultimately influences what matters most: earnings and key financial ratios. 

Participants Will Be Able To: 

  • Understand accounting principles enough to converse intelligently with customers. 

  • Gauge the needs of customers who are financial-reporting conscious. 

  • Explain the financial reporting impact of the two types of leases. 

  • Provide an ideal solution that meets customers’ needs. 

  • Win the deal! 

Pre-New Accounting Standard

  • Significance of FAS13 and ASC840 

  • Marketplace and accounting correlation 

  • Accounting treatment 

New Accounting Standard

  • Overview of ASC842 

  • Impact on financial statements 

  • Criteria distinguishing the two types of leases 

Full-Payout Capital Lease Example

  • Steps involved 

  • Booking the lease 

  • Subsequent measurement 

  • Financial statements

Course Overview

FMV Lease Example

  • Criteria for classification 

  • Steps involved 

  • Booking the lease 

  • Subsequent measurement 

  • Financial statements 

Comparison

  • Finance versus operating lease 

  • Income statement 

  • Balance sheet 

  • Impact on earnings and ratios 

Marketing Strategies

  • Providing ideal solutions

Winning With Leasing!

Online Course | Duration: 60 min

An extract from our flagship seminar attended by over 35,000 leasing professionals, this course is a must for everyone in the world of leasing. It provides a bird’s-eye view of leasing for all personnel, plus it includes powerful tools salespeople can instantly implement to increase sales. 

Besides the comprehensive benefits of leasing, it is replete with ideas on how companies can enhance their websites, marketing collateral, and sales pitches to win incremental transactions. 

Newcomers will gain tremendous insight and experienced professionals will refine their skills. Back-office personnel will get a high-level view, and front-office personnel will gain tools to increase sales. 

Note: You are encouraged to view Winning with Leasing! first as it is foundational to all other courses. 

Participants Will Be Able To: 

  • Understand all the benefits of capital and FMV leases to grasp the power of leasing. 

  • Communicate the benefits of leasing to customers while gauging their needs. 

  • Learn how to meet varied customer needs. 

  • Arrive at deal-clinching responses to common objections. 

  • Possess the ideal attributes required to win incremental transactions.

Understanding the Products

  • The types of leases 

  • The similarities and the differences 

  • Accounting and tax consequences 

Grasping the Power of Leasing’s Benefits

  • Cash flow 

  • Taxation 

  • Financial reporting 

  • Hedge against obsolescence 

  • Flexibility and convenience 

  • Financial

Course Overview

Meeting Customer Needs

  • A template to arrive at needs 

  • Approaches to delivering the needs 

Countering Perceived Objections

  • Arriving at a complete list 

  • Arriving at counters 

Possessing Ideal Attributes

  • Differentiating from competition 

Summary

  • Winning with leasing