“Sudhir is a legend in our industry and it was great to attend this seminar.”
“I have been in the industry for 35 plus years. The seminar exceeded my expectations.”
Winning With Leasing!
A Full-Day Virtual Seminar Instructed by Sudhir Amembal
Monday, September 14th, 2026
9:30am - 4:30pm (Mountain Time)
Registration Fee: $245
Seminar Outline
Introduction and Objectives
Distinction Between Capital & FMV Leases from a Product, Accounting & Tax Viewpoint
Other Types of Leases
Factors Contributing to the Resurgence of FMV Leases
The Accounting Impact of Leases
The Tax Impact of Leases
The Extraordinary Benefits of Leasing
Details
A Template to Understand Customer Needs
Logical Counters to Common Objections
Catering to the Four Types of Customers
Significance of Product Differentiation
Possessing Ideal Attributes to Win Over the Customer and Outsmart Competition
What Makes a Few Outperform
Winning the Deal!
What you will gain from attending:
An accompanying workbook which will serve as a perpetual reference guide.
Grasp the substantial benefits of capital and FMV leases.
Know the accounting and tax impact of leases on the customer.
Gauge the impact of recent tax legislation on equipment finance products.
Learn how best to understand variedcustomer motivations.
Arrive at deal-clinching responses to common objections.
Understand the significance of product differentiation.
Possess all the ideal attributes to outsmart competitors.
Comprehend why only a few outperform.
All of the above to help in winning incremental transactions!
Who Should Attend:
Newcomers will learn; those from sales and marketing, even with substantial experience, will be provided with knowledge, approaches and tools to win incremental transactions; and, those from the back-office and service providers will gain a bird’s-eye view of our vibrant industry.
To reserve multiple spaces, contact Sudhir Amembal at sudhir@amembalandhalladay.com
Mastering Finance, Accounting, and Tax Essentials in Equipment Finance
The Perfect Prerequisite or a Standalone Masterclass | A 90-Minute Virtual Seminar Instructed by Sudhir Amembal
Wednesday, September 2nd, 2026
1:00pm - 2:30pm (Mountain Time)
Registration Fee: $150
Finance
Modes of Cash Flow
Present Value
Internal Rate of Return
Nominal Versus Effective Rates
Real-World Practical Applications
Seminar Outline
Accounting
Essential Terminology
The Two Types of Leases
Accounting Treatment of EFAs, Capital Leases & FMV Leases
Tax
Essential Terminology
Depreciation Versus Instant Expensing
The Two Types of Leases
Tax Treatment of EFAs, Capital Leases, & FMV Leases
Difference Between Accounting & Taxable Income
Many equipment professionals lack a formal background in finance, accounting and tax--the three core disciplines of our industry. Traditional training options are painfully long, often requiring two full days. This laser focused 90-minute session delivers the exact knowledge you need, stripped of generic fluff and tailored strictly to equipment finance.
The Perfect Prerequisite or a Standalone Masterclass
Amembal's flagship seminar " Winning With Leasing!" builds directly upon the three core disciplines. This 90-minute session is a vital prerequisite for anyone needing a baseline understanding of these concepts, ensuring you get the most out of our flagship seminar. Alternatively, the seminar offers exceptional standalone value. Professionals who do not plan on attending " Winning With Leasing!" will still walk away with practical high-impact foundational knowledge.
Who Should Attend:
The seminar, as stated above, is either for those who wish to attend prior to registering for our flagship " Winning With Leasing!" seminar or those who simply want to grasp the essential aspects of finance, accounting and tax and learn how these three disciplines impact the world of equipment finance.
Details
To reserve multiple spaces, contact Sudhir Amembal at sudhir@amembalandhalladay.com
Lease Pricing & Structuring
A Half-Day Virtual Seminar Instructed by Sudhir Amembal, Chris Ivory and Shawn Halladay.
Tuesday, September 15th, 2026
9:30am - 1:30pm (Mountain Time)
Registration Fee: $375
Details
What you will gain from attending:
Attendees will gain a deep understanding of the following topics with a multiplicity of illustrations:
Pre-tax pricing considerations
Varied approaches to arrive at IRR in the lease
Factors impacting pre-targeted yield
Pre-tax structuring approaches
Structuring to the lowest present value
After-tax pricing considerations
Varied yields (MISF, ROA, ROE)
Integrating tax timing
Impact of bonus depreciation
Passing the value of bonus depreciation to the customer
Who Should Attend:
The seminar is ideally suited for those who are involved in the actual pricing and structuring of transactions as well as those who present quotes to customers. As technical as the topics may seem, the marketplace objective of the seminar is to maximize lessor yield along with meeting varied customer needs.
To reserve multiple spaces, contact Sudhir Amembal at sudhir@amembalandhalladay.com